28th February 2014
A big frustration for a lot of businesses is having a non mobile friendly website and losing orders to the competition who do have a mobile friendly site.
How can I make my site mobile friendly?
If we had a dollar for the amount of times we get asked this question we would have a very full piggy bank and the fact remains that there is no magic code that we can apply to make a site mobile friendly. The process is to start over and work with our design team to ensure the critical elements remain in the mobile view and to also get a refreshed look and feel to the website that fits in with 2014. The website world moves very quickly and keeping up is critical for brand identity.
Secondly a marketing strategy for 12 months should be implemented that ties in with the website and this could involves social media, competitions, google ads, facebook ads, SEO (Search Engine Optimisation) , print and so on.
One of our expert business consultants can advise the best method there.
ARE YOU MOBILE FRIENDLY CURRENTLY AND HOW DO YOU DETERMINE THAT?
We also hear from alot from companies/businesses who think their website is already mobile friendly simply because it shows up on a smart phone. The truth of the matter is if you have to expand the screen with your fingers to read it then it is considered not mobile friendly by Google
The second image is a mobile view. Note the new menu
Check it out on www.modes.co.nz
For more information on your website and a digital marketing campaign that works contact the team at Touch Marketing